Suru platform
Editorial Charter
The standards every Suru publisher commits to — and what they mean for readers.
Signed at publisher onboarding
Editorial control 100% publisher-owned
Modeled on NYT · Guardian · Reuters
"This charter is a framework, not a rulebook Suru enforces. Every publisher on Suru owns and controls their editorial decisions completely. This is the standard they publicly commit to when they join the platform — and the promise readers can hold them to."
— James Sandoval, Founder, Suru
Section I
Getting the facts right
Check everything
Every claim is verified before it's published. Anonymous sources are only used when absolutely necessary, and the publisher takes personal responsibility for vetting them.
Never alter quotes
What someone said is what gets published. Quotes are never edited in a way that changes what the person meant.
Say where and when
Every story tells readers where it happened and when. No guesswork required.
Section II
Independence
Declare conflicts
If a reporter has a personal or financial connection to a story, they disclose it before covering it.
No gifts
Publishers and reporters don't accept gifts, tickets, or paid travel from the people or organizations they cover.
Ads don't decide coverage
Advertisers don't influence what gets published. A critical story about a paying advertiser runs anyway.
Section III
Being fair
Right of reply
Before publishing a critical story about someone, they get a chance to respond. Their response — or refusal — is noted in the piece.
Label everything clearly
Readers always know if they're reading News, Opinion, or Sponsored Content. No ambiguity.
Match the story to its size
Big stories get big coverage. Small stories don't get inflated. Coverage reflects what actually matters.
"We are committed to the truth. When we fall short, we correct the record immediately and transparently."
— Suru